Shop Small and Support Local:
How to Help Local Businesses this Holiday Season
By: Barbara Oberman-Lippe Barbara C. Oberman Insurance Services, Inc. Woodland Hills CA
Published by Valley News Group on December 24, 2020 and by Spectrum News on December 24, 2020
Our local small businesses are the economic strength of our community and they are struggling to keep their doors open.
The West Valley-Warner Center Chamber of Commerce reminds us that this holiday season we have an opportunity to support our community and small business owners by shopping/cyber shopping locally. Consumers are aware of the challenges faced by all businesses this year, and many want to do their part to help. Three in four consumers say they are going to try to shop from small and local businesses this holiday season, according to an Ad Taxi survey.
Here are some tips offered by local business owners belonging to the West Valley-Warner Center Chamber of Commerce on how you can help:
Choose contactless pick-up in lieu of delivery services. “The spread of Covid-19 in the US has triggered such an increase in e-commerce since March that shipping volumes have consistently been at Christmas peak or Cyber Monday levels every day,” said FedEx (FDX) Chief Marketing Officer Brie Carere. “Now we’re headed into a peak on top of a peak. We expect there will be limits to capacity on certain days this season.” To avoid inevitable delays, pick up may be your best bet to make sure your gifts arrive on time for the holidays.
“The pandemic has proved we are essential,” says Diana Williams CEO of the West Valley-Warner Center Chamber of Commerce. “In order for our business community to Stay Connected while observing safety measures, we quickly moved from face-to-face networking to Virtual Gatherings. Among activities, we provide innumerable instructional webinars. We are offering specialized small business certification programs which could lead to being an approved vendor on the City, State, Federal level. We have been providing funding resources and instruction. We have a dedicated Covid-19 Resources web page. We have over 20 social media sites which members use to promote themselves and each other. Social media is filled with opportunities to refer local businesses. We have an interactive Holiday/Dining guide which accesses website and phones with your smart devices at your fingertips”.
The convenience of cyber shopping is right here locally. Shop local.